By integrating PFScores.com under their own brand, banks can deliver immediate value to prospective clients, positioning themselves as trusted partners By integrating PFScores.com under their own brand, banks can deliver immediate value to prospective clients, positioning themselves as trusted partners

Finoveo Launches White-Label Financial Health App Helping Banks Acquire Clients and Unlock Deeper Insights

3 min read

Boston, MA (Newsworthy.ai) Wednesday Feb 4, 2026 @ 11:00 AM Eastern —

Banks face increasing pressure to grow their customer base while deepening relationships and identifying new revenue opportunities in a highly competitive market. Finoveo addresses this challenge by offering banks a white-label version of PFScores, a secure, consumer-facing financial health app that delivers immediate value to users while generating actionable insights for financial institutions.

Through a fully branded integration of PFScores + AI under their own name, banks can offer prospective and existing clients a free, easy-to-use financial health score that highlights the behaviors driving long-term financial stability. In just minutes, users gain clear, personalized insights into their financial well-being, while banks gain meaningful data that supports targeted cross-selling, product personalization, and smarter lifecycle engagement.

Finoveo creates a high-impact digital touchpoint that differentiates banks from competitors by leading with value rather than products. The platform positions financial institutions as trusted partners in financial wellness, enabling earlier engagement, stronger relationships, and increased conversion of prospects into long-term clients.

For banks, this translates into improved acquisition efficiency, deeper customer understanding, and the ability to proactively deliver relevant products and services—turning engagement into growth and insight into measurable outcomes.

Key Highlights

  • White-Label Financial Wellness Platform
    Banks seamlessly brand PFScores as their own, strengthening trust and brand affinity.

  • Actionable Customer Insights
    Consumers receive a comprehensive view of their financial health, while banks capture behavioral data that enables targeted cross-sells and more relevant product offers.

  • Client Acquisition & Engagement Engine
    Helps banks attract, convert, and retain clients by delivering immediate value early in the relationship.

  • Digital-First Engagement
    A secure, easy-to-use experience that aligns with modern expectations for convenience and personalization.

With Finoveo, banks gain more than a digital tool—they gain a scalable acquisition and data engine that blends fintech innovation with strategic intelligence, helping institutions grow clients, expand relationships, and maximize lifetime value.

About Finoveo

Finoveo is a fintech platform that helps banks and financial institutions acquire clients, deepen engagement, and unlock new revenue opportunities through data-driven digital experiences. By combining advanced AI, behavioral insights, and a white-label version of PFScores, Finoveo enables banks to grow smarter by turning customer insight into action.

About PFScores

PFScores is a free, secure online financial health benchmarking tool that helps individuals and families measure and understand their overall financial well-being. In just 10–15 minutes, users receive a personalized financial health score, a comparison against peers, and a detailed report explaining the factors influencing their score—empowering better financial decisions and long-term stability.


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The post Finoveo Launches White-Label Financial Health App Helping Banks Acquire Clients and Unlock Deeper Insights appeared first on citybuzz.

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